Search engine optimization is a process by which you can make sure your website shows up on the top of the Google search pages, or any other search engines pages for that matter. When done correctly, search engine optimization can help bring a large increase in your website’s online traffic, as your website will be much easier to find for every person looking for something along those lines. However, if done incorrectly, you could actually end up losing popularity and losing your rank on the search engine pages, your website could actually fall off of the front pages and end up at a point where no one bothers to look anymore. In this article we will discuss a few things and mistakes that you could avoid doing to make sure the website you are getting optimized does not end up in the abyss. If you want a professional team to take care of the optimization, they you can always contact Digital Renovators website designers.
Moving on to the first major mistake people make. Do not tag all your key words to the home page of your website. Now you might want the majority of the traffic to fall on to your home page but when you keep all or most of your key words routed to your homepage, then you will end up confusing the search engines as the algorithms will not be able to tell which keyword or page is relevant. This can actually leave you with a poor rank rather than a top rank on the listings. Another major mistake that people often make is using more than one header tags, which are the <H1> tags. The <H1> tag tells the search engines what the page is about, any extra headings should be under <H2> tags to keep things simple.